Initial magazine ideas

Initial Ideas:

Primarily metal based

Unsigned

Lots of gig/equipment based competitions

£2.20

Released monthly

Black and white colour scheme

Easy to digest, culture based title

I want my magazine to be based at 15-24 age range. Reminiscent of Kerrang! Magazine. I want an informal tone welcoming to a reader. A black and white colour scheme to set the idea of the genre, once again, much like Kerrang! I’ve chosen to do about up and coming artists and unsigned acts as there are very few physical publications that do this. I like the name Witness the Filth, as a reference to commong slang for enjoying heavy music (filth) and the initials would make WTF (common phrase used by most of the target audience on social networking sites etc.) appealing further to the audience as it is on their level.

It would be around £2.20 for issues around 70₊ pages long,the average for this magazine (same as NME, only as NME is sold more frequently), but the magazine would be sold at gigs/band nights so there may be months where the publication is more active.